British Asparagus Festival
Vale of Evesham British Asparagus Festival

Press Releases for 2010 Festival

 

Evesham Asparagus Family Fun Run
13th June 2010
11:30 Warm Up for a Noon start
Crown Meadow, Evesham
Vale of Evesham Round Table
will be hosting the
Evesham Asparagus Family Fun Run
A 5km run / stroll around Evesham avoiding public roads
Open to everyone.
Prizes for best fancy dressed team & individual participants
Sponsorship forms available to raise funds for your own
chosen local charity or for the event charity
County Air Ambulance
Adam Henson from TV’s Countryfile will start the race.
Entry £5 per adult under 18’s £1 (under 14’s must be accompanied by an adult)
Entry forms available from:
Wychavon District Council Community Access Point on Abbey Road
Birdseye Sports
The Almonry
Vale of Evesham Round Table for more information call 07791619923
Glen Lyon from Vale of Evesham Round Table Commented “ It will be an opportunity for
local people to take part in a really fun event and help local charities, while getting in a little
gentle exercise, we have to thank Wychavon District Council for supporting the event and for
Colin Tether of the Evesham Vale Running Club for giving their time and help in organising
this event. I urge everyone to take part and show their support for the Air Ambulance

 

 

 

BRITISH ASPARAGUS FESTIVAL CELEBRATIONS: DOGGY STYLE

 

Staff and resident Rovers at Dogs Trust Evesham are spearheading crazy canine celebrations at this year’s British Asparagus Festival.

 

Canine carers at the charity have named an adorable Spaniel puppy Gus in honour of the venerable vegetable and from 16th April the centre will extend its opening hours until 7pm every Friday.

 

Visitors who book or rehome a dog between 4-7pm on a Friday will receive a free bunch of asparagus as well as free dog food for their new canine chum.

 

Staff have even invented a special asparagus recipe so dogs can join the celebrations. Local chef Dean Cole of Eckington Manor Cookery School will serve the special asparagus dish to all canine visitors at the Great English Asparagus Run taking place at Evesham’s Abbey Park on 23rd April.

 

Centre Manager Chris Slight explains:

 

“Evesham is renowned for its wonderful asparagus and we thought it was about time man’s best friend joined the local community in the celebrations!

 

We’re urging visitors to take advantage of our new extended Friday opening hours to come and see Gus and find out more about the charity.”

 

Angela Tidmarsh, organiser of the British Asparagus Festival in the Vale of Evesham, adds:

 

“We’re absolutely thrilled that Dogs Trust are showing such great support for this year’s festival and are delighted to have a dog named in honour of our very own mascot, Gus the Asparagus Man!”

 

The asparagus recipe is as follows and can be found on the Dogs Trust blog.

 

Dogs Trust’s Chicken and Asparagus Delight

 

Ingredients

 

  • 225 grams potatoes
  • 225 grams asparagus
  • 110 grams celery
  • 1 chicken breast (250 grams)
  • 240 grams chicken/vegetable stock
  • 2 Tbsp flour

 

Preparation

 

  • Peel and dice the vegetables
  • Boil for 3-5 minutes until they go soft
  • Add cooked chicken to the saucepan
  • Whisk the flour into the cold stock
  • Add the stock to the pan and simmer for 10mins, stirring occasionally
  • Remove from heat and place in a dog bowl. Serve at room temperature.

 

 

For more information visit Dogs Trust Evesham at 89 Pitcher’s Hill, Wickhamford, Evesham, Worcs, WR11 7RT, call 01386 830 613 or visit www.dogstrust.org.uk

 

ENDS

 

 

Asparagus campaigns to be official St George's Day symbol

April 2010

April 23rd, St Georges Day, is also the official start of the English asparagus season and the renowned Asparagus Festival in the Vale of Evesham. Festivities begin with The Great English Asparagus Run on the morning of 23rd April which captures the essence of British eccentricity.

This year, the Asparagus Festival is campaigning for asparagus to become the official symbol of St George’s Day. Following research, it was found that 90% of people associate the red rose with the Labour Party, so some participants of The Great English Asparagus Run will be wearing asparagus button-holes to mark the start of the campaign.

A host of English goings-on including tastings featuring asparagus sausages, scones, jam and cake will be free for everyone. Perhaps the most unusual food on offer will be asparagus dog food - a recipe created by The Dog’s Trust who have a large re-homing centre near Evesham. It will be cooked up and served on the day by Revills’ Farm Shop of Defford and Eckington Manor Cookery School. As well as making asparagus the official symbol for the day, there are hopes it will also be adopted as the official food, so becoming to St George’s Day what Guinness is to St Patrick’s Day. The campaign has extensive backing including the likes of St George’s Unofficial Bank Holiday.

The world’s only fortune-telling asparamancer, an original artist from Royal Worcester painting asparagus on mugs and tiles, Archer’s actors, Trevor Harrison and Hedli Niklaus reading odes to asparagus as written by Worcestershire poets will also form part of the attractions.

In addition, a convoy of Morgan cars, Morris Dancers, a brass band, St George himself, Gus the Asparagus man and Bruno Gallone, singing the song he has penned for the England World Cup team, are just some of the additional George’s Day activities.

The launch takes place in Worcestershire's Vale of Evesham, the home of English asparagus, renowned for being the tastiest in the world. Not only is asparagus important to the region’s growers, it also attracts huge numbers of tourists throughout the season and scores of regional businesses become involved. Everyone is welcome to attend and it’s completely free of charge.

A ‘100’ round of Birlingham Nursery’s finest asparagus spears - the first pick of the season - will be 'blessed' by Worcestershire's Lord Lieutenant, Michael Brinton, before being taken by the Morgan car convoy to Brighton where it will be presented to VisitEngland chairman, Lady Cobham, there to announce the winners of the Enjoy England for Excellence 2010 Awards.

Commenting on the event, organiser and tourism officer for the area, Angela Tidmarsh, said:

“We’re inviting everyone to join us from 8am on 23rd April to enjoy the proceedings and support their local community. It is an event that makes everyone feel patriotic and proud to be English, as well as the start of an exciting time for our area which suffered badly in the floods of 2007”.

Celebrations continue throughout the asparagus season, which ends on Midsummer’s Day in June.

  • 13th May onwards - Asparabus Coach Tours which enable people to see asparagus being grown, taste different varieties and products, unearth the myths and legends as well as visit to the only asparagus exhibition in the world. Booking is essential on 01386 792206
  • Sunday 30th May - The world-famous Asparagus Auction at The Fleece Inn, Bretforton, the UK’s oldest inn now owned by the National Trust
  • Monday 31st May - Asparagus Festival Day also at The Fleece featuring cookery demonstrations, morris dancers, sheep shearing, asparagus tastings and menus, Henry Sandon and his Asparagus Roadshow

ENDS

For further information and images, please contact Sara Stewart on 07833 467774.

Press coverage of the Festival

Click here to see Jemima Packington in action
Click here to read what the Daily Telegraph had to say about Jemima Packington
Click here to see Jemima at the 2008 British Trade and Travel Fair

The following press coverage is available to view concerning the Great English Asparagus Run
(Click individually to view)

BBC NEWS England Fresh asparagus marks the day
BBC Midlands Today coverage of Great English Asparagus Run
Central - ITV News
ROO TV - Asparagus Run video
Official Video coverage produced by The British Asparagus Festival in the Vale of Evesham

Details of all forthcoming events and pictures from the Great English Asparagus Run can be found on the Festival website www.britishasparagusfestival.org or by calling 01386 565373.